Nike Basketball wanted to pitch a global marketing plan that captured the young and fresh basketball player.
They wanted to tell deep stories about the game through their product and personalities; be the heartbeat of the most important basketball communities.
They wanted to tell deep stories about the game through their product and personalities; be the heartbeat of the most important basketball communities.
This 80-slide presentation channeled the soulful, fresh, raw spirit of the game through Kyrie Irving, LeBron James, and Paul George. Highlighting their seasonal product activations, retail launches, sports and cultural moments, and key games.
Company: HERENOW Creative Network
Role: Art Director
Design Support: Susie Morris
Strategy / Graphic Design / Presentation
Company: HERENOW Creative Network
Role: Art Director
Design Support: Susie Morris
Strategy / Graphic Design / Presentation
